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Use case · Repeat visits

Give guests a new reason to return without replacing the whole attraction

FlexPlay keeps the shared core in place while you refresh games or add compatible interaction formats—from colouring to ball play and laser games.

Rotate software content inside the current format

Add a new format kit for a bigger experience change

Plan refreshes around seasons, parties and audience demand

FlexPlay format kits that change how visitors interact with the same play zone

One shared core can support several distinct attraction formats.

The equipment still works. The novelty does not.

Guests learn a fixed attraction quickly. A flexible content and format strategy gives the venue more ways to change what happens in the same zone.

The experience becomes predictable

Returning families see the same interaction, the same theme and the same reason to play.

Replacing hardware is expensive

A full attraction swap can add purchasing, construction, installation and closure costs.

One format cannot serve every occasion

Weekday visits, parties, seasonal events and older groups can need very different play dynamics.

Real FlexPlay format rotation

One wall. Several reasons to come back.

The video shows a real FlexPlay space switching between different attraction formats.

What changes—and what stays

The shared platform stays at the centre of the installation. Within a format, the venue can rotate software content and game themes.

For a more noticeable refresh, a compatible format kit can change the interaction itself: children can colour, throw balls, explore a scene or play competitive laser games in the same prepared zone.

The exact accessories, sensors and changeover process depend on the chosen FlexPlay configuration. We define that path before installation, so the venue knows what can be added later.

Change the guest experience—not the entire venue.

Two levels of refresh, one planned system

Use the smallest change that creates a meaningful new experience for your visitors.

Rotate games

Change themes, challenges and software content within the attraction format already installed.

Change the occasion

Create a seasonal programme, competition, party activity or quieter weekday session.

Add a format kit

Move from creative play to ball interaction, scanning, laser games or another compatible format.

Expand the configuration

Build a broader attraction mix while continuing to use the shared FlexPlay core equipment.

Refresh the guest experience at the right level

Not every new campaign needs a completely new attraction.

Full replacementFlexPlay refresh
Remove and replace the main installationKeep the compatible shared core in place
Change hardware, software and physical concept togetherRotate games first; add a format kit when a larger change is needed
Treat every refresh as a separate projectPlan a sequence of formats around the venue calendar
Continue serving one main play patternShift between creative, active and competitive play

A refresh can change what guests experience while reusing the platform behind it.

The equipment required for each change depends on the starting configuration and selected format kit.

Build a rotation visitors can notice

Each format changes the way guests interact, not only the artwork on screen.

Creative Paints and Brushes FlexPlay format

Creative phase

Create

Launch with approachable colouring and drawing experiences for younger families.

Formats

Paints & Brushes or Living Drawings

Useful for

Open play, younger visitors and calmer sessions

Refresh individual games within the format before moving to a larger format change.

Active Ball vs. Wall FlexPlay format

Active phase

Move

Introduce throws, movement, teamwork and score-based challenges on the wall.

Format

Ball vs. Wall

Useful for

Groups, active play and party sessions

The format kit changes the interaction while the compatible core remains part of the system.

Competitive Astro Blaster FlexPlay format

Competitive phase

Compete

Add laser controllers, targets and stronger challenges for older children and teams.

Format

Astro Blaster

Useful for

Older children, teams and repeatable challenges

A larger experience change for venues ready to broaden their audience and event offer.

This is an example rotation, not a required schedule. The sequence should follow your audience, calendar and existing configuration.

Plan the next reason to visit

Build a refresh path around your venue calendar

Tell us what you run today, which visitors you want to bring back and when you want the experience to feel new. We will map a practical game and format rotation.

Questions venue teams ask

Practical details to consider before choosing a format and expansion path.

What is the difference between changing a game and changing a format?

Does the whole system need to be replaced to add another format?

How often should an attraction be refreshed?

Can a venue plan future upgrades before buying?

Explore another venue challenge

FlexPlay can solve several jobs, but each decision should start with one clear outcome.

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