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Use case · Revenue & space

Turn an underused wall into a flexible attraction

FlexPlay helps family venues activate overlooked space with one shared projection platform and changeable play formats.

Add a new play experience without rebuilding the venue

Start with one format and expand later

Match the attraction to your audience and operating model

Children using a UTS FlexPlay interactive wall in a family venue

One wall can become a creative, active or competitive play zone.

The space is already there. The guest value is not.

A blank wall, a quiet corner or a lightly used zone can become part of the attraction mix when the format is chosen around the space.

Valuable space sits idle

The wall adds no activity to the venue and gives families no reason to spend more time in that area.

A major build feels too risky

Traditional structures can demand more floor area, construction work and a larger commitment upfront.

One fixed concept limits the future

A single-purpose attraction is difficult to adapt when the audience, season or venue offer changes.

FlexPlay format rotation

See one wall become several attractions

The video shows how a prepared FlexPlay wall can move between creative, active and competitive experiences.

What the venue gains

The projection and shared core remain in the space while the experience presented to visitors changes.

A venue can begin with a format suited to its current audience, then introduce compatible games and format kits as demand develops.

The exact accessories and changeover process depend on the selected configuration and are planned before installation.

Activate the wall today without locking the space into one experience forever.

From overlooked space to an operating attraction

Plan the complete play zone, including the wall, player area and safe circulation around it.

Share the space

Send wall dimensions, photos, ceiling height and information about light and visitor flow.

Choose a starting format

Select creative, active or competitive play based on your visitors and commercial model.

Install the shared core

The projection, control and tracking platform becomes the base for compatible FlexPlay formats.

Expand when the venue is ready

Add games or another format kit instead of starting again with an unrelated installation.

A more flexible way to activate the venue

The goal is not to fill every square metre. It is to make the right space useful.

Fixed attractionFlexPlay approach
Designed around one permanent structureConfigured around the available wall and player zone
Commit to the complete concept at launchStart with one format and a planned expansion path
Usually built for one main play patternChange between creative, active and competitive formats
A major refresh can mean replacing the attractionRefresh software or add a compatible format kit

The same space can support more than one reason to play.

Every proposal is based on the complete operating footprint, not only the projected wall area.

Choose the first job for the space

Begin with the format that best matches the audience you need to serve now.

Ball vs. Wall interactive attraction

Ball vs. Wall

Active play

Turn ball throws into responsive games for active individual and group play.

Best for

FECs, indoor playgrounds and activity venues

Interaction

Soft balls, movement, scoring and teamwork

Can become part of a broader FlexPlay configuration as the venue grows.

Paints and Brushes interactive wall format

Paints & Brushes

Creative play

Create a calmer creative zone where children colour the projected scene with soft brushes.

Best for

Younger visitors, kids corners and quieter sessions

Interaction

Touch, colour recognition and creative choice

A useful starting format when the space needs broad, approachable play.

Astro Blaster interactive laser attraction

Astro Blaster

Competitive play

Add a competitive laser-game format for older children, parties and team challenges.

Best for

Older children, parties and high-energy sessions

Interaction

Laser controllers, targets, scores and challenges

Add the compatible format kit when the venue needs a stronger competitive offer.

Available formats depend on the selected core equipment and configuration. We confirm compatibility in the proposal.

Free initial assessment

Show us the space. We will suggest what fits.

Send the wall dimensions, a few photos and your target audience. Our team will recommend a starting format and a practical expansion path.

Questions venue teams ask

Practical details to consider before choosing a format and expansion path.

Does an interactive wall require floor space?

Can we start with one attraction format?

How can the space generate value for the venue?

What information is needed for a space proposal?

Explore another venue challenge

FlexPlay can solve several jobs, but each decision should start with one clear outcome.

Contact Us

Contact us for more info on product details and demo

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